Hospitality insights
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Innovative tech firm has solution to food allergy crisis
Grafterr (formerly ePOS Hybrid) has developed software to help solve the dangerous allergy dilemma for food outlets, from the smallest cafes and takeaways to the busiest restaurants. Grafterr has welcomed tough new recommendations from the Food Standards Agency (FSA) which has urged Government ministers adopt strict new rules over highlighting the 14 major allergens. One […]
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Restaurants can put a stop to food waste thanks to tech firm
Our innovative software system is offering restaurant owners the chance to put an end to costly food wastages. Grafterr’s pioneering system is able to record all food wastage across a whole food outlet, from chefs and waiters, through to general staff. New research from Zero Waste Scotland has claimed that food waste is a bigger cause […]
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Why digital ad spend is growing and becoming more popular within businesses
‘As companies continue to shift expenditures toward digital-media channels, the benefits of digital advertising (adaptability of content, more efficient consumer targeting, and higher reach per dollar) must be weighed against the opportunity cost (forgone synergy between digital and traditional advertising)’ (Ma and Du 2018). 2017 seen internet advertising take over traditional television as the world’s […]
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Is technology changing consumer expectations of customer service?
The rise in new technologies for customer services allows businesses to quickly and easily implement positive customer experiences. The creation of real-time messaging, self service, and Artificial Intelligence (AI) has presented the industry with opportunities to make huge changes within customer facing roles. However, challenges arise with new technology and it can take consumers a rather lengthy […]